Videos continue to be one of the strongest ways to reach consumers online. In fact, according to research conducted by Cisco, online videos will make up more than 80% of all consumer internet traffic (85% in the US) by the year 2020. With that in mind, it is important that housing professionals understand how to best use video for a variety of platforms. In this session, participants will learn:
How to create short form and long form video content
The best distribution strategies for the top social media platforms
Essential components to create a compelling story that will engage next gen consumers